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If you have not yet invested in corporate video production for your business, you are missing out on utilizing a very powerful communication tool. Video is the most influential marketing tools and also the easiest to use. Whatever the size of your company, it is possible to create very exciting content that you can use for your marketing, sales and communications endeavours. If you’re lucky your video could even go viral, making your brand an instant sensation. To get the best results, you have to let your creative juices flow freely as this is the only way to make your content stand out.

Animation Video

A recent survey published by HubSpot shows that 43% of viewers want more visuals from marketers while 52% of marketers say this is the most effective form of content. A similar study shows marketers get 66% more qualified leads per year. These numbers highlight the importance of this marketing technique in modern business.

  • Leverage pop culture: You can use the latest song, trending fashion, new movie or series among other such aspects to spur interest in your production. Before you do this, make sure you research and fully understand the craze behind a trend before applying it.

Connecting with your audience requires creativity and research. It is the only way to stand out from the crowd and reach your objectives.

Animated Videos

A Unique Video Squeeze Page

Deciding to use an explainer video as a way to explain your business can feel like a big deal! Content, formatting, tone, look and feel - all of these pieces have to fit together just perfect and in a way that leaves your audience knowing what you do and thinking that you are the best choice in achieving the result they want. An explainer video accomplishes your goals in a way other communication method can't - it's instructive and entertaining all at once. So, here are a few tips to choose the best explainer video company to market your business:

• Look for quality in your explainer video company. Watch their video and analyze if their work could be on TV. See if you are glued to their video all the way through and if you feel anything approaching a positive emotion during the time. If yes, then you can be sure that you are dealing with the right producer. You can expect to pay more, but, you can also expect to have a superior quality video!

• Look for uniqueness! Some explainer video companies have a cookie-cutter formula for making videos and simply slap on a predefined format for every video, regardless of the type of the business or products. While it is good to have a specific format to complete a task, there should be originality and uniqueness with every video. Only a fresh and unique script or animation can engage the audience and help them connect with your brand.

Use the above tips to find the best explainer video company and create engaging animated videos to market your brand like never before!

Explainer Videos

Video Marketing Is the New Thing to Be Explored

If you have not yet invested in corporate video production for your business, you are missing out on utilizing a very powerful communication tool. Video is the most influential marketing tools and also the easiest to use. Whatever the size of your company, it is possible to create very exciting content that you can use for your marketing, sales and communications endeavours. If you're lucky your video could even go viral, making your brand an instant sensation. To get the best results, you have to let your creative juices flow freely as this is the only way to make your content stand out.

A recent survey published by HubSpot shows that 43% of viewers want more visuals from marketers while 52% of marketers say this is the most effective form of content. A similar study shows marketers get 66% more qualified leads per year. These numbers highlight the importance of this marketing technique in modern business.

  • Leverage pop culture: You can use the latest song, trending fashion, new movie or series among other such aspects to spur interest in your production. Before you do this, make sure you research and fully understand the craze behind a trend before applying it.
  • Connecting with your audience requires creativity and research. It is the only way to stand out from the crowd and reach your objectives.